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Even though he set sail for some other waters in 2013, we continue on the course set by him. His philosophy was to always hire the best people for the job, to keep learning and teaching others, to motivate yourself and the people in your team, to love your job, and not just do it for the financial reward. If you need something printed, or molded, or constructed, or created from scratch, Icko is your man. Always on the go, from an event to the printers, from the printers to stores, looking for whatever strange object we need to have branded.
She is our wonder woman – on the phone with clients, making a budget with one hand and writing an advertising strategy with the other – all at the same time. Apart from graduating as Communication Sciences Specialist, it’s probable that being a mom of a toddler plays a role in making her a multi-tasking expert. She studied architecture and Russian language, but somehow ended up in accounting.
WINES OF MACEDONIA
If he looks familiar to you, it’s because he discreetly appears in some of our videos, in the style of Hitchcock. Since graduating from Art School and then getting a degree in dramaturgy has worked on film and in theater. After realizing that there is no money in art, started working in advertising and continued to do so for the last 10 years.
The “invisible man” of the agency, always in the background, but making sure that everything gets where it’s supposed to get, and in time. Another one of our “Hitchcock type” characters, it will be no wonder if he decides to leave us for Hollywood one day. Seemingly quiet and reserved, you would never expect from him the deadly sense of humor that strikes when you least expect it. He’s our connection to the “real world”, taking care of all the practical things and silently reproaching us for being immature. (We’re not! And if you don’t believe us, we challenge you to a duel. You can choose the weapon, plastic swords or nerf guns, we have both). He’s been with us for 10 years so far, and his degree as a social worker probably helps him tolerate us.
Account
But don’t be fooled by the innocent looks, she is a heavy weight Account Manager that can move tons of boxes by herself and eats more than everybody else in the agency ! She has a BA in Italian and Spanish language and literature, which adds points to her excellent communication skills. We suspect that his MA in International Politics and Diplomacy attributes to his skillful handling of clients. An ex male model, he has a smile that disarms even the most difficult of clients and co-workers. If it wasn’t for his persistent desire to sing out loud at all times, and the conviction that he does it well, he would be perfect.
Our process of work is based on an internationally recognized communication strategy development and implementation methods, techniques and tools. With a BA in Pedagogy and a Degree from a design college, has a gift for educating younger colleagues, and even though she acts as if she cannot stand us, we know she adores us. At night, when we go to sleep, she comes and makes sure everything is clean and in its proper place. We never see her, but can definitely tell she’s been herŠµ, and the fact that we still haven’t been infested by crocodiles is another proof of her invisible presence.
MACEDONIA’S FINEST
Writing is her first love, but she also flirts with music and cries at good concerts. She tries to break stereotypes and prejudices, both in personal life and in her work, which comes in handy when you work in a creative industry. After graduating from the JAT Flight Academy, she chose to fly metaphorically instead of literally, on the wings of her creativity. Her creative ideas always have an element of bringing people together and including everyone in the fun. He graduated editing at Faculty for Dramatic Arts and for the past 7 years he’s been spending most of the time in the basement, where our editing studio is. Every time he comes up for air, there are a few moments of “who’s the new guy” confusion.
Always complaining that she has the least creative job in the agency, she contributes to our campaigns by being the first “filter”, and potential customer that we test our ideas on. She further develops her creativity by writing some pretty good poems in rhyme for her eleven year old nephew’s home assignments. That is why we always strive to employ the best talents available on the market, who constantly keep track with the international marketing, advertising and communication trends. We have created a balanced team with excellent individuals that are also team players with great experience and knowledge of the domestic market. She has two degrees – one in Journalism and another one in Public Communications from a university in Bulgaria.
Design
But don’t worry, we regularly throw food down, and if this story has touched your heart and you would like to feed him, Ritter Sport chocolate is his favorite, any flavor. He was born in Butel, the place where everyone else goes after they die, so maybe that is why he does everything backwards. To everyone’s relief he chose to work as a designer, but persistently refuses to wear a scarf in order to look like one. The only guy in a creative department full of women, he provides the “corporate” and “serious” element to our design work. Our philosophy is based on the principles laid out by our founder and Captain, Ivo Laurencic.
Changed two agencies before settling in Idea Plus where she feels at home, and has the cupboard-full of all sorts of “necessary” things to prove it, among which a hot-water bottle. He graduated Theory of Music, a logical choice when you take into consideration that he is related to practically every professional musician in Macedonia. From event management, to video production, to simply being in charge of the karaoke at our informal gatherings, he literally makes the job a song. We benefit from the experience of hundreds of created and implemented campaigns.
